JOURNAL / INDEX · 370 ENTRIES · PAGE 9 OF 31 LAST ENTRY 2026-10-08
THE JOURNAL PUBLISHED FROM LONDON · 51.5072°N 0.1276°W

Everything we learn, written down

Bookings, menus, online ordering, search. Written by the people building the product, between services.

Last published 8 Oct 2026 — the TableSpark team, London
ARTICLES363
FILMS14
TOPICS9

All entries

97–108 of 369 Newest first

September 2026

2026-09 12 entries
FIG. 98 Bookings and reservations
Bookings and reservations 2026-09-21

The Held Table and the Booking Deposit That Failed Its Authentication Step

A deposit that fails its bank authentication step leaves the same trace in the diary as a guest changing their mind: an open table and no explanation.

FIG. 99 Cost and comparison
Cost and comparison 2026-09-21

The National Living Wage Just Rose to £12.71. What Is the Floor Under an Hour of Taking Orders by Phone Now?

The minutes spent answering the phone mid-service arrive with no invoice, so that labour goes unpriced. The wage floor under the hour rose on 1 April 2026.

FIG. 100 Bookings and reservations
Bookings and reservations 2026-09-21

Your Site Says “Fully Booked.” It Could Be Capturing That Demand Instead

A fully booked date that ends in a dead-end grey panel leaves no record that anyone wanted it. When a table is released two days later, it is offered to nobody who asked for it.

FIG. 101 Search and being found
Search and being found 2026-09-21

Gemini Writes a Paragraph About Your Restaurant, and the Documentation Names No Way to Edit It

A Gemini-written paragraph drawn from a restaurant's review pile is now served through Google's Places API, and a stale account of the place has no documented edit route.

FIG. 102 Guest data and privacy
Guest data and privacy 2026-09-21

A Broker Calls the List 'Soft Opt-In Compliant'. The ICO's Own Example Is a Restaurant.

The exemption a list broker invokes cannot cover data the restaurant did not collect, whatever the invoice says. The ICO's own worked example of that failure is a restaurant.

FIG. 103 Running the site
Running the site 2026-09-21

Your Website Says a £10 Deposit. The Till Just Took £25.

A booking page says ten pounds and the card takes twenty-five. In a dispute the record is the figure the guest was shown at booking, and reconciling it is necessary but not enough.

FIG. 104 Cost and comparison
Cost and comparison 2026-09-17

Your Card Rate Didn't Change. Your Processing Bill May Still Have Gone Up.

The rate on a merchant agreement is not the whole of a card bill. The scheme fees beneath it are set elsewhere, and the regulator has found them rising without competition.

FIG. 105 Building the website
Building the website 2026-09-17

Where Does a Christmas Party Enquiry Land on Your Site?

A Christmas party enquiry worth more than forty covers can arrive, meet a booking widget capped at eight, and leave without a trace. The restaurant never learns what it lost.

FIG. 106 Running the site
Running the site 2026-09-17

The Restaurant Kept the Address and Changed the Name

Same premises, same kitchen, a new name — and a dozen guest-facing surfaces still stale with the old one. The order they change in decides whether guests find the restaurant.

FIG. 107 Guest data and privacy
Guest data and privacy 2026-09-17

Three Hundred Orders a Month, and a Guest List That Never Grows

Orders in one column, contactable guests in the other. The gap between them is the cost of a year's trading that built no list, and it is countable before Monday's lunch.

FIG. 108 Search and being found
Search and being found 2026-09-17

Google’s Rule for the “Website” Button on Your Listing Isn’t What Guests Assume

A Business Profile’s Website field can cost a restaurant a visit it had already won, because Google’s guideline bars a URL referring users to a page other than the business’s own.

FIG. 109 Building the website
Building the website 2026-09-17

The Booking Button Guests Can't Read Against Your Own Hero Photo

A hero photograph's tone shifts across the frame, across the crop and across the light it is read in. When the booking action goes with it, the cover is lost in silence.

The pass · every other Thursday

One short note. No noise.

The best of the Journal plus one thing worth stealing for your restaurant's website — twice a month, unsubscribe in a click.

We'll only ever email you the Journal. Promise.